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a2 Platinum® Premium pregnancy formula is specially formulated to support a mother’s increased nutritional needs from planning a family, throughout her pregnancy and while breastfeeding. This product is NOT suitable for infants and young children. It is designed for women pre, during and post pregnancy. For more information, please contact a2 Platinum® Careline on 1800 224 632.

a2 Platinum® Premium junior milk drink contains certain ingredients that are unique to this formulation which produce a powder that appears differently to stages 1, 2, and 3.

The formulation will appear fluffier than the other products in the range, but if you have any concerns please contact our Careline here.

There has been no change to any of the a2 Platinum® product formulations.

We will continue to source and rigorously test for the best possible quality ingredients and maintain the highest quality standards throughout the production process to consistently deliver you the very best True a2™ products.

If you have any questions, please contact our Careline here

You may have noticed changes to our packaging recently. Please note there is NO change to any formulation and you can safely refer to the information & instructions on either package when preparing a2 Platinum® for your child.

a2 Platinum® is still the same high-quality product that is completely free from the A1 protein. We have made some updates to the packaging information based on consumer feedback and are proud to bring you packaging that has easy to understand information, instructions and guides.

Please refer to this overview that explains the packaging changes to a2 Platinum® products.

If you have any questions, please contact our Careline.

a2 Platinum Premium® pregnancy formula is a light milk powder fortified with vitamins and minerals including folic acid, designed to meet the increased nutritional needs of pregnant and breastfeeding women. The pregnancy formula also has added fibre and DHA which are not normally present in milk.

One serve of a2 Platinum® Premium pregnancy formula is 200ml of prepared drink (4 scoops to 200ml of cold or warm water). The recommended intake of a2 Platinum Premium pregnancy formula is 2 serves per day, or 400ml of prepared drink.

Some nutrient values have been updated, but there has been no change to any formulation in the a2 Platinum® range.

Nutrient values declared on product labels reflect an average, as the nutrient content can differ slightly for each batch of product due to natural variability. In our case, there can be seasonal variability in the composition of cow’s milk which may change the nutrient value slightly.

The a2 Milk Company test nutrient levels in every batch, and as we produce more product we obtain more information on nutrient content and better understand the natural variability in our product. The nutrient values have been updated as a result of continued monitoring.

There are differences between the previous and new look a2 Platinum® packaging. We have made these changes based on consumer feedback to ensure the packaging is easy to read and understand.

Differences between the old and new look a2 Platinum® packaging include:

  • New company logo
  • New font style
  • Updated directions for use (more information here)
  • Updated storage instructions
  • Updated company address
  • Updated nutrient values (more information here)

a2 Platinum® premium pregnancy formula is designed to be used instead of a pregnancy multivitamin tablet with the added benefits of the nutrition of a glass of milk in each serve. It is not suitable for use alongside pregnancy supplements unless advised by your healthcare professional.

  1. What parts of the country do you deliver to?

We deliver everywhere in Australia but if you live in a remote area it may take a little longer.

  1. How long will my order take to arrive?

Orders will be shipped from our warehouses in Melbourne via standard delivery. This can take up to 5 working days, however metro orders to the Eastern states of Australia will usually arrive within 2 working days. You will receive an email with a tracking link and tracking number once we have processed your order.

  1. Do you have an express delivery option for faster delivery?

Yes, we have express delivery option available with extra charges

  1. What if I'm not home when my order arrives?

The best way to ensure a successful delivery is to provide the address that you frequent during the day. If you’re not home during the day, you can provide a work address for delivery.

  1. How many products can I order at a time?

You will be able to order 3 cans every 7 days. However, we do reserve the right to adjust these limits at our discretion depending on product availability.

  1. Why do you limit the amount of products I can order?

We want to ensure that we have stock available to all parents, so we have limits based on what would be a reasonable amount of supply for all parents at periods of peak demand

  1. What payment options are available?

We currently accept payment via Visa or MasterCard.

  1. How will I know if my order has been received/ dispatched?

When you check out and your payment is received, you will see a confirmation page with an order number. An order confirmation email will also be sent to the email address you provided. Once your order is processed you will receive another confirmation email containing a link to track your order online (Australia Post).

  1. What are the shipping costs?

There are two ways of shipping as below:

a. Standard Post (2 business days for Metro Areas after order dispatched)

Customer buys 1 product - $8

Customer buys 2 products - $16

Customer buys 3 products - $24

b. Express Post (1 business day after order dispatched)

Customer buys 1 product - $15

Customer buys 2 products - $25

Customer buys 3 products - $30

Please note that the delivery charge may change without notice

  1. I need assistance with my order, who can I contact?

If you'd like to speak to someone about your order, you can contact us.

We want to make sure that you are satisfied with your purchases. So if the goods are not what you ordered, damaged or not the right quantity, please contact us via [email protected]

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Both a2 Platinum® Premium milk drinks have been formulated to meet the dietary requirements of different aged children.

a2 Platinum® Premium toddler milk drink is suited to children aged 12 – 36 months

a2 Platinum® Premium junior milk drink is suited to children aged 36 months and older (up to 8 years).

a2 Platinum® Premium junior milk drink also contains a hint of natural vanilla flavour that your child will love.

a2 Platinum® pregnancy formula supports a mother’s increased nutritional needs from planning a family, throughout pregnancy and during breastfeeding. It can be started at any time throughout this period.

We want to ensure a2 Platinum® preparation instructions are as easy to follow as possible. Based on feedback from consumers, instructions that were confusing have been removed and some steps have been split so they are easier to read. These instructions are consistent with National Health and Medical Research Council guidelines for infant feeding.

If you are used to preparing a2 Platinum® according to the previous preparation instructions, you are safe to continue doing so.

If you have decided to switch your baby’s current infant formula to a2 Platinum® Premium infant formulas and milk drinks, the transition should occur slowly to allow your baby’s digestive system to adjust gradually. The a2 Platinum® Premium infant formulas and milk drinks will also taste different from other infant formulas, so this may be another reason why your little one will need some time to get used to a2 Platinum® gradually. Click here for a general example on how to introduce a2 Platinum®.

Yes. This product is gluten free.

Recently there have been rumours about The a2 Milk Company suspending their production of the a2Platinum® Premium infant formulas and milk drinks. This is completely false and we can assure you that production of our formula and toddler milk will continue as planned. The a2 Milk Company is committed to the on-going supply of our a2 Platinum® Premium infant formulas and milk drinks to its valued consumers, and would not jeopardize this in any way.
 
Thank you for your continued support of our product and brand.

Breastfeeding is best for babies and good maternal nutrition is important in preparation for and during breastfeeding. Professional advice should be followed on infant feeding. Introducing bottle-feeding, either partially or exclusively, could negatively affect breastfeeding by reducing the amount of breast milk you produce and may be difficult to reverse should you change your mind. Consider the financial and social implications when deciding on a feeding method for your baby. Improper, or unnecessary, use of infant formula can affect the health of your baby, therefore, always prepare and use as per the manufacturer’s instructions.

Benefits of breastfeeding:

  • Breast milk provides optimal nutrition perfectly tailored to your baby’s needs.
  • It’s natural and easy to digest.
  • Its protective properties may help reduce the risk of allergies and respiratory illnesses.
  • Breastfeeding helps bonding between you and your baby, through skin to skin contact.
  • There are benefits for you too – breastfeeding helps your body recover after the birth, it’s free and is the ultimate convenience food with no preparation or storage required!
  • The World Health Organisation’s (WHO) infant feeding recommendation states that ‘breastfeeding is an unequalled way of providing ideal food for the healthy growth and development of infants; it is also an integral part of the reproductive process with important implications for the health of mothers. To read the full WHO infant feeding recommendation click here.

The World Health Organisation’s (WHO) infant feeding recommendation states ‘As a global public health recommendation, infants should be exclusively breastfed for the first 6 months of life to achieve optimal growth, development and health. Thereafter, to meet their evolving nutritional requirements, infants should receive nutritionally adequate and safe complementary foods while breastfeeding continues for up to two years of age or beyond. Exclusive breastfeeding from birth is possible except for a few medical conditions, and unrestricted exclusive breastfeeding results in ample milk production’. To read the full WHO infant feeding recommendation click here.

In Australia, the National Health and Medical Research Council (NHRMC) support the WHO guidelines and recommend exclusive breastfeeding for the first 6 months (26 weeks) of life, and continued breastfeeding after the introduction of solid foods until the age of 12 months and beyond, depending on the individual circumstances and needs of mother and infant.

Depending upon individual circumstances, breastfeeding may not be possible for all mothers and breast milk may be substituted with a breast milk substitute. (Infant formula is the only recommended and safe breast milk substitute for the first 12 months). Some mothers may choose to combination feed with breast milk and infant formula when there is not enough expressed milk, whilst others bottle feed exclusively.

Infant formula is a breast milk substitute. It is a specially formulated and nutritionally complete alternative to support the growth and development of infants under 6 months of age when infants are not breastfed. Whilst infant formula is nutritionally complete and supports growth and development, it cannot provide all the protective factors found in breast milk.

Follow-on formula refers to an infant formula suitable for infants aged 6 to 12 months. Specially formulated to meet the increased nutritional requirements of bottle or cup fed babies from 6 to 12 months, it is intended to complement the introduction of solids. It is a nutritionally balanced formulation which provides the levels of key nutrients, needed to meet the needs of growing infants.

There are differences between manufacturers in the composition of infant formula; however the composition of all infant formula products has to comply with strict standards set by Food Standards Australia and New Zealand (FSANZ).

Most formulas are based on cow’s milk, where the ratio of whey to casein is changed so that the combination of these protein types is closer to that of breast milk.

Infant formulas also have a blend of vegetable oils added as a fat source and most include essential fatty acids, such as Omega 3 DHA, that help support normal brain and eye development.

The lactose from the cow’s milk base provides a source of carbohydrate.

There may be other potentially beneficial ingredients added to the formula, including nucleotides and prebiotics which may support the developing immune system or the development of healthy gut bacteria and so help support digestion.

Cow’s milk allergy (CMA) is a serious condition. If your baby or toddler is diagnosed with cow’s milk allergy, you should consult your doctor or paediatrician before giving your baby ANY foods or drinks that contain ingredients which may be derived from cow’s milk. This includes certain infant formula and milk drink products such as a2 Platinum®. If your child is diagnosed with CMA, they will need to avoid all foods and drinks containing cow’s milk, as even the smallest amount can set off a reaction. Some breastfed babies may also show sensitivity due to milk in their mother’s diet, so seek help from your GP or Accredited Practising Dietitian (APD).

For formula fed babies with CMA speak to your healthcare professional as there are modified formulas that may be suitable. Your healthcare professional can advise you on alternatives that can be included in your baby’s diet.  Partially hydrolysed (HA) formulas are not a suitable treatment for CMA.

It is also very important to learn how to read labels to identify cow’s milk protein as an ingredient. The following food labels indicate that the food is likely to contain milk proteins:

  • Milk
  • Non-fat milk solids
  • Casein
  • Caseinate
  • Whey
  • Whey powder
  • Lactalbumin
  • Lactoglobulin
  • Lactose
  • Rennet Casei

a2 Platinum® Premium infant formulas and milk drinks are based on a unique protein blend suited to babies and toddlers, as they are the first and only infant formulas and milk drink where the beta-casein protein comes from cows specially selected to produce the A2 beta-casein protein exclusively, rather than A1. This unique protein may help support your baby’s or toddler’s natural digestion – making it gentle on tiny tummies.

a2 Platinum® Premium infant formulas and milk drinks are nutritionally tailored providing key age-specific ingredients which may help support each stage of your child’s growth and development.

a2 Platinum® is the first and only infant formula and milk drink where the beta-casein protein comes from cows specially selected to produce the A2 beta-casein protein exclusively, rather than A1, which may affect digestive wellbeing.

To find out about the nutritional content of a2 Platinum® Premium infant formulas and milk drink click here.

a2 Platinum® is not lactose free – it contains levels of lactose (naturally occurring milk sugars) comparable to that of other premium infant formulas made from cow’s milk.

The A2 beta-casein protein is naturally occurring – it is not genetically modified. To learn more about A2 beta-casein click here.

a2 Platinum®  Premium infant formulas and milk drinks are based on a unique protein blend suited to babies and toddlers, as they are the first and only infant formulas and milk drink where the beta-casein protein comes from cows specially selected to produce the A2 beta-casein protein exclusively, rather than A1. The milk powder in a2 Platinum® contains only the naturally occurring A2 type of the beta-casein protein, which makes it gentle on tiny tummies and sets it apart from other infant formulas and milk drink which also have the A1 protein.

Unsettled behaviour in infants is poorly understood. Your baby’s unsettled behaviour could be due to one or more of a variety of factors, including excess wind build-up, feeding practices, difficulty in voiding (i.e. constipation) or other gastrointestinal issues such as reflux.

Naturally occurring substances in both human milk and infant formula, including milk proteins and lactose, may also contribute to an infant’s unsettled behaviour.

You should speak to your healthcare professional if you require further information regarding the cause of your baby’s unsettled behaviour.

During the first 12 months of life, breast milk or infant formula provide most of an infant’s nutritional needs with solids being commenced in a complementary fashion. However after a year of age, focus must shift to solids as the primary nutrition with milk being consumed as part of an overall healthy diet.

Some toddlers are fussy eaters and this may affect their intake of adequate energy and nutrients. Where intake of energy and nutrients is inadequate, toddler milk may be used to supplement the diet. Toddler milks contain the goodness of milk, with added age appropriate nutrients to help support growth and development. If toddler milk is introduced to the diet, it should replace cow’s milk and should not be used to replace food or regular meals.

In Australia: Available in Coles, selected independent stores, including IGA Supa IGA, Foodworks, Foodland, and selected Pharmacies. In NZ: Available in selected Countdown supermarkets

a2 Platinum®  Premium infant formulas, a2 Platinum® Premium pregnancy formula and milk drinks are made in New Zealand, to the highest industry standards for infant formula quality and safety.

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